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Fresh Market Brings Holiday Spirit to Families in Need

November 22, 2016

FOR IMMEDIATE RELEASE

Fresh Market Brings Holiday Spirit to Families in Need
Local grocery partners with South Salt Lake Police Department to provide Thanksgiving meals

Salt Lake City, UT (November 22, 2016) Fresh Market is bringing Thanksgiving to 25 Utah families this week through a partnership with the South Salt Lake Police Department. The local grocery store donated turkeys to the department’s Team Pal Thanksgiving Service Project, which provides Thanksgiving dinner to families in need throughout Salt Lake City.

“One of our biggest focuses is supporting our communities and helping those in need,” said Ryan Woodfield, sales manager for Associated Retail Operations, which operates Fresh Market. “We are grateful for the opportunity to make Thanksgiving happen for many members of the community in partnership with the Salt Lake City police department.”

This is the third year Fresh Market has participated in the service project, which provides turkeys and a box of items for a complete Thanksgiving meal. The police department and members of their Police Athletic League after-school program organize and distribute the boxes to families in Salt Lake City.

“South Salt Lake Police Athletic/Activities League (PAL) is grateful to Fresh Market for partnering with us for the last three years. This partnership has been priceless,” said PAL Director, Officer Jerry Silvia. “We have been able to prepare Thanksgiving for multiple families and help the youth learn the true meaning of giving with this project.”

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About Fresh Market
Fresh Market opened in 2009 when Associated Food Stores acquired several stores from Albertsons and currently operates under the Associated Retail Operations banner of Associated Food Stores. With an emphasis on fresh and local products tied with exceptional customer service, Fresh Market serves multiple communities with more than 20 locations throughout Utah.  For more information about Fresh Market and to find the nearest location, visit freshmarketstores.com.

Media Contact
Rachael Wabel
rmwabel@afstores.com
801-978-8913

Red Button Vintage Creamery Brings a Taste of Italy to Local Grocers

November 15, 2016

FOR IMMEDIATE RELEASE

Red Button Vintage Creamery Brings a Taste of Italy to Local Grocers
Utah company adds seven varieties of gelato to frozen dessert offerings

Salt Lake City, UT (November 14, 2016) Red Button Vintage Creamery is adding a taste of Italy to its product line with the launch of premium gelato this week. The Utah-based company, which also makes Red Button Vintage Creamery Ice Cream and Premium Pies, will introduce seven varieties of the decadent dessert to shoppers exclusively at more than 300 members of Associated Food Stores.

Red Button Vintage Creamery Premium Gelato is available in seven flavors including Bananas Foster, Vanilla Caramel Swirl, Southern Roasted Pecan, Creamy Coconut, White Chocolate Raspberry, Minto Chocolate Classic and Double Dark Chocolate. Each flavor is curated in small batches with the freshest ingredients including cane sugar, thick cream and all-natural flavors to ensure each spoonful is just as delicious as the first. Available in one-pint plastic containers with a re-sealable lid, Red Button Vintage Creamery Gelato is comparable to the best national brands and will retail for two for $7 with the ice cream throughout the holiday season.

Gelato is Red Button Vintage Creamery’s third product line, joining 28 flavors of ice cream and 13 premium pies currently available to shoppers at more than 300 retailers including Lin’s, Macey’s, Dan’s, Dick’s Market, Fresh Market, Peterson’s and Stokes. For more information about Red Button Vintage Creamery or to find a retailer near you, visit www.redbuttoncreamery.com

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About Associated Food Stores
Associated Food Stores is an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides complete warehouse facilities and services to over 400 grocers throughout the Intermountain West. To learn more about Associated Food Stores or to find a retailer near you, visit www.afstores.com.

Media Contact
Rachael Wabel
rmwabel@afstores.com
801-978-8913

Associated Food Stores Distribution Center Takes a Step Forward in Food Safety

November 2, 2016

FOR IMMEDIATE RELEASE

Associated Food Stores Distribution Center Takes a Step Forward in Food Safety
New systems implemented to monitor temperatures

Salt Lake City, UT (November 2, 2016) Associated Food Stores (AFS) is making changes to improve food safety at its Farr West Distribution Center. The Utah-based wholesaler recently implemented two new systems, the AutoSense Inbound and AutoSense Real-Time logger to help monitor temperature and ensure products remain in compliance with food safety regulations during transport and storage. The new systems have been implemented over the last 12 months.

AutoSense InBound allows AFS to track the temperature of a pallet during transport from the vendor to the distribution center. Vendors purchase, program and set the chip on their pallets before they are shipped. When the pallet arrives at the distribution center it syncs with AFS’ iBrite monitoring system and provides a temperature report, allowing the receiving team to determine the safeness of the product before accepting the load.

“A few months ago we received a load of bananas that had basically cooked inside the trailer during transport. With the report from AutoSense Inbound we were able to show that it wasn’t safe and it saved us from losing the load,” said Terri Jensen, receiving manager at the distribution center. She and her team have spearheaded the effort to bring the AutoSense trackers to the facility.

AFS has also implemented the AutoSense Real-Time logger to help monitor the temperature of products stored in trailers when the distribution is in overflow. The system monitors the temperature inside each trailer and sends an alert to the receiving team if any go out of range, allowing them to quickly check it and make adjustments before the product is compromised.

“The AutoSense systems are basically insurance policies for us and our vendors,” Jensen said. “They allow us to ensure the products we receive and send to our stores are safe and prevent us from losing product.”

Associated Food Stores serves more than 400 independent retailers across eight Intermountain West states. For more information about AFS or to find a retailer near you, visit www.afstores.com

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About Associated Food Stores
Associated Food Stores is an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides complete warehouse facilities and services to over 400 grocers throughout the Intermountain West. To learn more about Associated Food Stores or to find a retailer near you, visit www.afstores.com.

 

Media Contact
Rachael Wabel
rmwabel@afstores.com
801-978-8913

 

More Delight in Every Bite with Red Button Vintage Creamery Premium Pies

November 1, 2016

FOR IMMEDIATE RELEASE

More Delight in Every Bite with Red Button Vintage Creamery Premium Pies
Utah company adds seven new flavors in time for the holidays

Salt Lake City, UT (November 1, 2016) The holidays just got a little sweeter thanks to Red Button Vintage Creamery Premium Pies. The Utah company is launching seven new varieties of the award-winning pies just in time later this month. New flavors include: Banana Cream, Coconut Cream, French Silk, Lemon Meringue, Turtle Pie, Apple Cranberry and Pumpkin Pie. The premium pies are available at more than 300 Associated Food Stores retailers.

“Pie is a staple of the holidays and we are excited to bring more flavors, including the classic pumpkin pie, to our guests just in time for Thanksgiving,” said Boyd Irving, director of exclusive brands for AFS.

Launched in 2016, Red Button Vintage Creamery Premium Pies are created through a partnership with Rocky Mountain Pies and are made exclusively in Utah. Each pie is made with the freshest ingredients including fresh fruit, cane sugar and many include flavor-infused crusts. Most of the pies total approximately four pounds and are ready to bake and serve. The seven new flavors join the six original pies: Dazzleberry, Cherry Almond Praline, Apple Crumb, Peach Blueberry, Pineapple Upside down and Sea Salt Caramel Crumb. Earlier this year, Red Button Vintage Creamery Premium Pies received blue ribbons at the National Pie Championship.

To learn more about Red Button Vintage Creamery Pies and to find a retailer near you, visit www.redbuttoncreamery.com

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About Associated Food Stores
Associated Food Stores is an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides complete warehouse facilities and services to over 400 grocers throughout the Intermountain West. To learn more about Associated Food Stores or to find a retailer near you, visit www.afstores.com.

Media Contact
Rachael Wabel
rmwabel@afstores.com
801-978-8913

 

Red Button Vintage Creamery Brings a Spoonful of Smiles to the Holidays

October 14, 2016

FOR IMMEDIATE RELEASE
New seasonal ice cream flavors and cream pies join the Red Button Vintage Creamery  family

Salt Lake City, UT (October 13, 2016) Red Button Vintage Creamery is bringing the taste of the holidays to shoppers with six seasonal ice cream flavors. Starting in October, Candy Cane, Egg Nog and Pumpkin Spice Cheesecake ice cream will be available with two additional flavors, Orange Stick and White Chocolate Cranberry, arriving near the first of November. The seasonal flavors, as well as the entire line up of Red Button Vintage Creamery ice cream, will be available at the great price of two for $7 throughout November and December exclusively at Associated Food Stores’ retailers.

“We all associate specific flavors with different holidays. Pumpkin spice in the Fall and egg nog at Christmas-time. We are excited to bring those tastes to our premium ice cream in a treat the whole family can enjoy regardless of the weather,” said Boyd Irving, director of exclusive brands for Associated Food Stores.

Red Button Vintage Creamery launched in July 2015 with the first eighteen flavors of premium ice cream developed through a partnership between Associated Food Stores and Casper’s Creamery. Today, the premium ice cream is available in 28 flavors year round including Sea Salt Carmel Pretzel, Sprinkled Animal Cookie and now Pistachio. The brand is exclusively available at more than 300 Associated Food Stores retailers including Lin’s, Macey’s, Dan’s, Dick’s Market, Fresh Market, Peterson’s and Stokes. For more information about Red Button Vintage Creamery ice cream or to find a retailer near you, visit www.redbuttoncreamery.com.

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About Associated Food Stores
Associated Food Stores is an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides complete warehouse facilities and services to over 400 grocers throughout the Intermountain West. To learn more about Associated Food Stores or to find a retailer near you, visit www.afstores.com.

Media Contact:
Rachael Wabel
rmwabel@afstores.com
801-978-8913