For Immediate Release
Healthy Check Stand Opens In Macey’s Tooele
Macey’s Opens Healthy Check Stand in Partnership with Tooele County Health
Tooele, UT (July 20, 2015) – Tooele County Health Department and Macey’s Grocery Store have teamed up to help Tooele County residents make healthier choices. Macey’s first healthy check stand opened officially on Monday, offering fresh produce and healthy snacks to Macey’s guests rather than typical candies and snack foods.
“Tooele County has the highest obesity rate in Utah’s 13 local health districts, “ said Jeff Combs, Tooele County Health Executive Director. “Adults who are obese are at increased risk of health complications and dying from hypertension, high LDL cholesterol, type II diabetes, coronary heart disease, stroke and osteoarthritis. Obesity is the second leading cause of preventable death in the United States. By providing a healthy checkout lane alternative, Macey’s is contributing to an environment that promotes healthier food choices and lifestyle,” Rice said.
The check stand features “healthy footprints” leading guests to the healthy lane and offers a variety of produce, nuts, protein bars and more.
“We’re thrilled to open a healthy check stand,” said Jeff Rice, store director of Macey’s Tooele. “We’ve always carried a great variety of healthy options like fresh local produce and Full Circle, our natural and organic line. I think this check stand gives Macey’s another way to call attention to the variety of nutritious options we carry—and that’s exciting.”
Public Relations Manager
For more information about Tooele County health statistics, please visit:
Associated Food Stores Launches Premium Ice Cream Brand
Salt Lake City, Utah (July 15, 2015) Associated Food Stores is bringing back the classic taste of childhood with the launch of Red Button Vintage Creamery Ice Cream. The premium desert, which was created through a partnership with Cache Valley, Utah based Casper’s, the parent company of Fat Boy, is available exclusively at Associated Food Stores.
Red Button Vintage Creamery Ice Cream is made with the freshest ingredients including whole milk and all-natural sugar to provide a consistently smooth and rich treat. Each of the 18 different flavors, which include classics like Vanilla Bean and Mint Chocolate Chip as well as unique choices including Black Licorice, Raspberry Lemonade sherbet and Sprinkled Animal Cookie, are curated in small batches to ensure each is rich and creamy. Red Button Vintage Creamery Ice Cream is comparable to other premium ice creams, and the 56 oz carton has an average retail price of $4.99, a dollar less than competitors like Tillamook.
“We are pleased to announce the addition of Red Button Vintage Creamery Ice Cream, exclusively available at independent retailers supplied by Associated Food Stores,” said Neal Berube, CEO of Associated Food Stores. “We love the rich, creamy, premium taste and are certain our guests will too.”
The new brand enters the frozen market just in time for National Ice Cream Day (July 19). Despite the recent stronger healthy lifestyles push, the ice cream industry continues to grow. Last year, ice cream sales totaled approximately $13.7 billion and according to Mintel Research the average American eats ice cream 28.5 times each year. The growth reflects ice cream’s position as a household staple as more families use it for celebrations, rewards or as a substitute treat for dining out.
“We are thrilled to partner with Associated Food Stores to bring the quality consumers have come to expect from Casper’s to Red Button Vintage Creamery,” said Keith Lawes, vice president of Casper’s. “It’s always great when two local companies can work together to create a quality product like Red Button Vintage Creamery Ice Cream and we look forward to a long relationship.”
Shoppers can find Red Button Vintage Creamery at any Macey’s, Fresh Market, Dan’s, Dick’s Market, Lin’s, Peterson’s, Lee’s MarketPlace, Stokes and other participating Associated Food Stores retailers. For more information about Red Button Vintage Ice Cream and to find a retailer near you, visit redbuttoncreamery.com
Media interested in hosting a Red Button Vintage Creamery ice cream event for National Ice Cream Day should contact Sarah Pettit (firstname.lastname@example.org 801-978-8948) for samples.
Associated Food Stores is an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides complete warehouse facilities and services to over 400 grocers throughout the Intermountain West. To learn more about Associated Food Stores or to find a retailer near you, visit www.afstores.com.
Artwork by local Utah artist Camille Grimshaw
Local Wholesaler Has Served Independent Retailers since 1940
Salt Lake City, Utah (July 13, 2015) For Associated Food Stores 75 years is just the beginning. The Salt Lake City based grocery wholesaler recently celebrated the milestone anniversary and is committed to strengthening the grocery experience for independent retailers. The company supplies groceries and other goods to more than 400 independent retailers throughout the Intermountain West and continues to grow its membership with new stores and retailers each year.
Associated Food Stores was established in 1940 during a time when competition from large chain stores and unfair and inconsistent supplier costs drove many smaller grocers out of business. To fight the challenge, 34 independent Utah grocers joined together to create a warehouse that would enable them to survive the competitive nature of the grocery industry. They understood that the only way to survive was to combine their buying power and opened a warehouse that would allow them to benefit from lower costs while maintaining their independence. That same fighting spirit continues to drive Associated Food Stores 75 years later and has enabled the company to grow and serve retailers in Utah, Idaho, Montana, Colorado, Wyoming, Nevada, Arizona and Oregon.
Members of the grocery wholesaler benefit from more than just combined buying power. Member stores have access to store development, retail technology and marketing assistance among other resources through the company. Associated Food Stores entered into retail operations in 1999 and operates 42 stores under the Macey’s, Dan’s, Dick’s Market, Lin’s and Fresh Market banners. With more than 5,500 employees in their corporate offices, distribution center and retail stores, they are one of the largest employers in Utah.
The grocery wholesaler is committed to giving back to the communities they serve in more ways than simply supporting the “little guy.” AFS works to fight food insecurity with regular donations to Utah Food Bank and Catholic Community services. They also support American Heart Association, Muscular Dystrophy Association and United Way and many other local charities. As part of the 75th anniversary celebration, they worked with their vendors to donate 750 personal care kits to Volunteers of America Utah’s homeless youth unit.
“We have had an incredible past and look forward to a bright future filled with many more opportunities to serve our retailers and communities,” Said Neal Berube, President and CEO of Associated Food Stores.
For more information about Associated Food Stores, visit www.afstores.com.
Associated Food Stores is an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides complete warehouse facilities and services to over 400 grocers throughout the Intermountain West. Visit www.afstores.com to learn more about Associated and the retailers they serve.
Farmers Market Type Sale Provides an Opportunity for Independent Grocers to Highlight Seasonal Produce
Salt Lake City, UT (July 7, 2015) Associated Food Stores recently announced the launch of Rocky Mountain Farm. The neighborhood harvest event will help participating retailers promote fresh produce, including some from local sources, through a farmers market like sale in front of their store or in their parking lot. Rocky Mountain Farm will stop at various Associated Food Stores independent retailers from July to October. Along with emphasis on their fresh focus, the sale gives store teams an opportunity to interact with and get to know more guests.
“Rocky Mountain Farm is a great way for retailers to highlight the freshest produce,” said Leigh Vaughn, AFS’ produce category manager. “We’ve partnered with many local growers to ensure the items offered during these sales are as fresh as possible. Rocky Mountain Farm is a great way to support a local initiative in our communities and a great way to interact with our guests.”
Rocky Mountain Farm was born from requests from retailers for a better way to promote fresh produce, especially since some of their offering comes from local growers. In response, Vaughn and Bill Price, the produce category manager for Associated’ s corporately owned stores, worked with their teams to create the sidewalk tent event. The first Rocky Mountain Farm was held at Peterson’s Marketplace in Riverton, Utah on June 25-27. They plan on holding the event again in the coming weeks and other retailers are lined up to host Rocky Mountain Farm throughout October.
“Rocky Mountain Farm is great because it helps us emphasize our fresh produce and partnerships with local growers. It also provides a great way for us to interact with our guests,” said Brandon Peterson, store director at Peterson’s in Riverton, Utah. “Talking with and getting to know our shoppers better is one of the best parts about it.”
Associated Food Stores is an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides complete warehouse facilities and services to over 400 grocers throughout the Intermountain West. Visit www.afstores.com to learn more.
FOR IMMEDATE RELEASE
Local Grocers Fight Childhood Hunger with $85 Thousand Donation
Kid-friendly food donation to help pantries during summer months
WHO: Utah Food Bank and Associated Retail Operations (Macey’s, Dan’s Market, Fresh Market, Dick’s Market, Lin’s Market.)
WHAT: ARO team members will be assembling summer pantry orders containing kid-friendly items to aide local food pantries. The food items are a part of an $85 thousand dollar donation fundraised from the local grocers. (Visual) ARO team members building orders at Utah Food Bank.
WHEN: Wednesday, June 10, 11 a.m.
WHERE: Utah Food Bank, 3150 S 900 W, and Salt Lake City, UT 84119
Salt Lake City, UT (June 10, 2015) Associated Retail Operations (Macey’s, Dan’s Market, Lin’s Market, Dick’s Market and Fresh Market) will donate $85 thousand in kid-friendly food items to Utah Food Bank on June 10, 2015 at 11 a.m. ARO team members will build pantry orders at Utah Food Bank, combining kid-friendly items like shelf-stable milk, tuna, applesauce, oatmeal and more into boxes that will be distributed to Utahns facing hunger.
The 59,750 pounds of donated food will assist Utah Food Bank during its most critical time of year—when donations are typically at their lowest and need skyrockets for kids due to the absence of school provided meals while kids are on summer break.
The 85 thousand dollar donation was fundraised at local Macey’s, Dan’s Market, Lin’s Market, Dick’s Market and Fresh Market stores during their Season to Share campaign from generous guests.
About Associated Retail Operations:
Associated Retail Operations is a group of corporate stores owned by Associated Food Stores, an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides products and services to more than 400 grocers throughout the Intermountain West. The corporate stores operate under five different banners and formats: Macey’s, Fresh Market, Dan’s, Lin’s and Dick’s Markets. Learn more about Associated Retail Operations by visiting their websites: www.maceys.com,www.freshmarketstores.com, www.dansfoods.com, www.linsmarketplace.com,www.dicksmarket.com. Associated Food Stores can be found at www.afstores.com.
About Utah Food Bank:
Utah Food Bank provides food to a statewide network of 134 emergency food pantries and agencies. Last fiscal year, Utah Food Bank distributed 37.5 million pounds of food and goods, the equivalent of approximately 31.3 million meals, to families and individuals in need. Utah Food Bank also served just under 245,000 Kids Cafe meals, delivered almost 41,000 food boxes and filled more than 60,000 kids’ backpacks to ensure hunger-free weekends. For more information about Utah Food Bank, visitwww.utahfoodbank.org. Find us on Facebook at www.facebook.com/UtahFoodBank and Twitter at www.twitter.com/UtahFoodBank.
Associated Food Stores
Utah Food Bank