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Fresh Market Sponsors Fishing Day for Utah County Children with Special Needs

May 12, 2014

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Fresh Market Sponsors Fishing Day for Utah County Children with Special Needs

Fresh Market Prepares Lunch for Over 1,300 Children

 

WHAT:            Special Needs Fishing Day (fishing and lunch)

WHERE:         Salem Pond (200 West 300 South, Salem)

WHEN:            Tuesday May 12, 9:00 a.m.

WHO:              Fresh Market, Division of Wildlife Services, Utah County Schools

 

Salt Lake City, UT (May 12, 2013)  –  An estimated 1,300 children with special needs will come by the bus load to Salem Pond on Tuesday, May 12 to participate in Fishing Day—a day where they can enjoy the afternoon fishing and a lunch with their friends.

 

The Division of Wildlife services prepares for the event by releasing 1,500 rainbow trout into the pond, so that every child can catch a fish.

 

“We make sure that every child that attends leaves with a fish. We even clean the fish and put it on ice so they can take the fish home. Most of the kids are pretty proud of their fish and cant wait to show it their parents,” said Kevin Pritchett with Utah Fish and Game.

 

In addition to a day of fishing, children will also receive a lunch provided by Fresh Market.

 

“We’ve sponsored this event for over 20-years,” said Mark Livingston, Fresh Market Spanish Fork Store Director. “We like to give back to our community and when you see how excited the kids are to have a morning full of fishing and a lunch with their friends, the hard work is all worth it.”

 

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Fresh Market belongs to Associated Retail Operations, a group of corporate stores owned by Associated Food Stores, an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides products and services to more than 400 grocers throughout the Intermountain West. The corporate stores operate under five different banners and formats: Macey’s, Fresh Market, Dan’s, Lin’s and Dick’s Markets. Learn more about Associated Retail Operations by visiting their websites: www.maceys.com, www.freshmarketstores.com, www.dansfoods.com, www.linsmarketplace.com, www.dicksmarket.com. Associated Food Stores can be found at www.afstores.com.

 

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Contact:

Kevin Pritchett

Utah Fish and Game

801-368-9100

 

Contact:

Mark Levingston

Fresh Market

801.448.1051

 

 

Macey’s is Coming to Downtown Logan

April 18, 2014

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Macey’s is Coming to Downtown Logan

Macey’s store to replace Logan Fresh Market

  Logan, UT (April 18, 2014) – In late spring 2014, Macey’s will open their doors in Logan making the grocer more accessible and convenient for Logan residents. The Macey’s will replace the current Fresh Market location on 49 East 400 North. The new location will combine the best of what both Macey’s and Fresh Market have to offer.

Over the next few weeks construction crews will be hard at work transforming the store into a Macey’s. Room will be made for the celebrated scratch bakery at Macey’s with their famous doughnuts and desserts. The new Macey’s store will also feature an expanded deli with a seating area, fresh sushi, and a meat smoker to offer a variety of quick meal options for the Logan area.

Another iconic addition to the Logan Macey’s parking lot will be a permanent American flag; with the flag pole reaching 120 feet in the air and the flag itself spanning a whopping 30 feet tall by 60 feet wide. The American flag is a tradition at all Macey’s stores and acts as a landmark and patriotic reminder for the communities they serve.

“Macey’s first opened in Logan over forty years ago. The community of Logan has supported and rallied behind the Macey’s brand and we’re thrilled to better accommodate our guests with another location to compliment the Providence Macey’s,” said John Harris, North division manager for Associated Retail Operations.

To match the new store in Logan, the Macey’s in Providence has also had a décor update that will include Macey’s new branding, complete with the updated Macey’s logo that will be proudly displayed on the new storefront.

“We value supporting the communities we serve and we look forward to sharing the Macey’s brand with the larger Cache Valley area,” said Troy Thomas, vice president of Associated Retail Operations. “We appreciate the community’s support and look forward to providing guests with incredible food, exceptional service and value, as well as an extraordinary kid-friendly atmosphere. It will definitely make for a happy shopping experience.”

For additional information or media requests, please contact Sarah Pettit at 801-978-8948.

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Macey’s belongs to Associated Retail Operations, a group of corporate stores owned by Associated Food Stores. The corporate stores operate under five different banners and formats: Macey’s, Fresh Market, Dan’s, Lin’s and Dick’s Markets. Learn more about Associated Retail Operations by visiting their websites: www.maceys.com, www.freshmarketstores.com, www.dansfoods.com, www.linsmarketplace.com, www.dicksmarket.com.

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Local Grocery Stores Drop, Cover and Hold On for the Great Utah ShakeOut

April 15, 2014

Local Grocery Stores Prepare for the Great Utah ShakeOut

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Salt Lake City, UT (April 15, 2014) – Associated Food Stores and their corporate owned grocery stores will be participating in the Great Utah ShakeOut at 10:15 a.m. on April 17, 2014. Associated Food Stores, which regularly practices emergency safety measures, will not only use this opportunity to practice but also encourage their employees and guests to be better prepared for a major earthquake.

An announcement will be made at 10:15 a.m. at all Macey’s, Dan’s, Dick’s Market, Lin’s and Fresh Market locations. At the time of the drill, a small safety team at each location will respond and follow safety procedures which include the “drop, cover and hold on” drill, followed by tasks such as checking power and gas lines and other emergency procedures.

“We have implemented a plan to help us be better prepared for when a major earthquake hits our area,” said Dave Karpowitz, AFS safety director. “We want to make every effort to keep our guests and employees safe during an emergency situation.”

The corporate offices at Associated Food Stores will also participate in the drill. Employees will drop, cover and hold on, and then follow their evacuation procedures. Team members will also participate in a brief safety discussion held by Dave Karpowitz.

“During this earthquake drill we don’t want to be intrusive to guests at our stores, so other than the announcement, shoppers may only notice a few employees rushing to complete their safety tasks,” said Karpowitz. “But we do want our guests to know the importance of being prepared for such emergencies.”

Macey’s, Dan’s, Dick’s Market, Lin’s and Fresh Market have set up booths at all their locations where guests may pick up pamphlets to learn about emergency preparedness from now until April 18.

For additional information, please contact Dave Karpowitz at 801-978-1819 or Sarah Pettit at 801-978-8948.

 

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Associated Food Stores is an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides complete warehouse facilities and services to over 400 grocers throughout the Intermountain West. Associated can be found on the internet at afstores.com 

 

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Big Businesses Help Save Lives

April 8, 2014

Yes Utah 2in web

“Yes” Utah Donor Registry for organ, eye, and tissue donation.

April 9, Salt Lake City – What do Associated Food Stores, Boman & Kemp Steel and Supply and Leavitt’s Mortuary have in common? They all support saving lives through organ, eye and tissue donation. To show their support, these three businesses will come together at Associated Foods Stores headquarters, 1850 W. 2100 S., Salt Lake City, on Wednesday, April 9, 10:00, in the main parking lot. They will each be putting a Yes Utah license plate frame on their vehicles to remind others of the importance of registering as organ donors. Valeria Frandsen, whose daughter died waiting for a heart transplant, will then present a representative from each of these businesses with a teardrop award for their efforts to prevent others from experiencing the loss that she has experienced.

“People see our trucks on the road,” said Neal Berube, of Associated Food Stores. “I hope seeing the license plate frame will remind them about the need for organ donation. It might even start a couple of conversations in the car and get people talking about donation.”

Intermountain Donor Services appreciates the support of these organizations. Utah has 73 percent of the population 16 years and older signed up on the Yes Utah Donor Registry. Nationwide, it is only about 46 percent. The support of businesses like these helps educate the public and make people more aware of the importance of registering.

“I’ve worked with families who have made the decision to donate a loved one’s organs or tissue,” said Mike Leavitt, of Leavitt’s Mortuary. “While losing a loved one is always difficult for a family, I have seen the positive effects of organ donation. Families take comfort in knowing that someone is alive and has the chance at a healthy life because their decision to donate.”

“My hope is that when people see one of our trucks with a Yes Utah license plate frame, they will take notice,” said Jeff Kemp, of Boman & Kemp. “We might make a difference to someone who sees one of our trucks on the freeway, but we might also make a difference to the other companies we work with. I think it would be great to see trucks from construction companies throughout the state showing their support of organ donation.”

While Utah does have a high percentage of registered donors, there is still a lot of work to be done. The waiting list in Utah, along with the waiting list in the United States continues to grow. In Utah, there are currently 766 people who are waiting for a life saving transplant. The good news is that in 2013, 361 people in Utah received a transplant. Unfortunately, 41 people died while waiting; these businesses hope to prevent that from happening. For more information about organ, eye and tissue donation, log on to http://www.yesutah.org.

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Associated Food Stores Recognized as a Utah Genius

April 4, 2014

Salt lake City, UT – Associated Food Stores was recognized by Utah Genius as a Top 20 Trademark Registrant in the state of Utah. Associated Food Stores ranked number two in the state of Utah, registering 12 Trademarks in 2013. The Utah Genius awards program annually recognizes the top 20 patentees and trademark registrars in the state.

“It is an honor being named a Utah Genius,” said Jason Sokol, marketing director. “Our team worked hard creating meaningful branding opportunities that make an impact in the communities we serve.”

The majority of Associated Food Stores’ registered trademarks coincided with a major rebrand of Macey’s, a new pharmacy program and the launch of a new mascot at Fresh Market.

Macey’s grocery stores launched rebranding efforts which included a new tagline, Happy Shopping®, Macey’s has also introduced a new mascot, Kong® and the famous Kong Kone®, a soft serve ice cream cone which has become a family favorite treat all year long. Macey’s also launched Macey’s Perks®, a customer rewards program.

Fresh Market guests have become familiar with Abby®, the new mascot who was introduced in 2013 and has made special appearances throughout Utah. Abby has even promoted healthy eating while on the court during timeouts of Utah Jazz games.

In 2013, Associated Food Stores also gained trademarks for To Health Rx®, a pharmacy program used throughout the company’s member stores. The program has made an incredible impact on patient needs throughout Utah.

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Associated Food Stores is an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides complete warehouse facilities and services to over 400 grocers throughout the Intermountain West. Associated can be found on the internet at http://www.afstores.com.

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